Rose Tibayan is the Director of Marketing and Digital Media for Mayuba Books, Inc.—owner of the Barbara’s Bookstores national chain based in Chicago. She continues to manage her own multimedia production company creating content for select clients.
Previously, Rose worked for 15 years in television news. She is an award-winning broadcast journalist who began her news career as a production assistant with NBC Nightly News in New York City. Rose went on to become a general assignment reporter, anchor, and producer at WPVI-TV (ABC Philadelphia), News 12 New Jersey, New York 1 News, WINK-TV (CBS Fort Myers), and KUAM-TV (NBC Guam).
In 2015, she co-founded a non-profit organization—The Sampaguita Group—with the mission of educating others about ‘educational downward mobility’ affecting second-generation Filipino Americans. Since its founding, the group has awarded more than $12,000.00 in partial collegiate scholarships to women. From 2015-2018, Rose was a member of the Digital Co-Curation team at Chicago’s Field Museum of Natural History helping to promote the museum’s 10,000-object Philippines Collection. From 2014-2017, she sat on the media committee of the Hydrocephalus Association, helping to increase awareness about Normal Pressure Hydrocephalus (NPH)―a treatable imbalance of water in the brain that is often misdiagnosed as Alzheimer's or Parkinson's disease. Read Rose’s NPH report.
Rose’s accolades include a national ‘Excellence in Journalism Award’ in the Public Health category from the Association of Healthcare Journalists (AHCJ) for a KTVU-TV (FOX San Francisco) three-part series about the children’s dental epidemic in Alameda County, California. She is also the recipient of three Telly Awards for Excellence in multimedia production.
She holds a Master of Arts degree in medical and science journalism from Columbia University in the City of New York, where she was a Robert Wood Johnson Medical Foundation scholar and Henry J. Kaiser Family Foundation fellow. She is fluent in Tagalog, loves to ski, and a strong advocate for animal rights. ✿